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David Edworthy Copywriter

​A little bit about me.

First of all, thank you for looking at my portfolio. I really appreciate it! 

​I am a father to three beautiful boys and husband to the most wonderful wife. They are my greatest achievement. I am also a freelance Creative Director & Copywriter who has worked for some of the biggest advertising agencies in South Africa.​ I love writing in any form and believe that words can transform the way we live.

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I have extensive, hands-on experience in branding and advertising, and understand the need for clear, smart communications. Being on the creative side of advertising, I have learnt to look for the most innovative, creative solutions for any business' problems (not just in advertising) and believe this will be of great value to future employees. I've also been lucky enough to win Loeries, get shortlisted at Cannes and get In-book at D&AD.

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I've worked on some of the biggest brands in South Africa, including some of the major banks, car brands, supermarkets, beer brands and fast food outlets. I'm a strategic thinker with a passion for big ideas and love to work with people who think there is more to life than just getting by... While we are here, we might as well put a dent in the Universe.



I've also had the opportunity to travel to various parts of the world and believe that experiences like belly dancing on the Nile, elephant back riding in the jungles of Thailand, and skydiving in Vegas can teach you a lot about life and add a little something extra to your work ethic. In and amongst my travels, I also worked as a chef, a camp counsellor, a lumberjack, and even got a job at Hamley’s in London as a magician – I kid you not!



I hope you enjoy the collection of work I have put together. Just please note that although I have only highlighted the leading piece of communication, it represents a full campaign that was created. If you have any questions on any of the work, please feel free to contact me. I would love to chat about them over a cup of coffee.



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​David Edworthy

Creative Director, Copywriter and Idea Generator

 

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